Annual Fund
Annual Fund
Alongside our long-term strategic fundraising, the College also looks to its Alumni to raise money that can be used to fulfil immediate and pressing needs. These gifts form our Annual Fund, and allow a large number of relatively small donations to have a major collective impact and reduce the strain on our endowment, which currently subsidises the cost of the education of each undergraduate.
Over the past five years, Alumni of Christ’s have donated more than £1,000,000 to the College through its Annual Fund. The purpose of the Annual Fund is to generate donations which provide a predictable and planned income, by encouraging regular giving over renewable three-year cycles. This enables College to plan more effectively for the future based on what we know has been pledged, and it means that our Alumni are able to make a real and significant financial contribution over the course of manageable monthly or annual donations, rather than in a single lump sum.
The Annual Fund centres around the College Telephone Campaigns, which we have now held each year since 2008. Our Telephone Campaigns have successfully engaged hundreds of new donors from the Alumni body, and we are pleased to be able to report that over 25% of our Alumni have now made a financial contribution to the College. Telephone Campaigns are an effective way of reaching large numbers of people in a relatively short space of time, and are very useful for getting feedback on our events and publications and information on what our Alumni do once they leave Christ’s, as well as securing financial support.
Jobs on the Telephone Campaign have become increasingly popular as the first few campaigns have passed and more and more students have been involved. Competition for places on the Call Team is now fierce, with students realising that the work experience is extremely valuable, particular in the ever-increasing competition of the graduate job market. It is also very useful for the student callers to be able to stay in College and use the libraries and other University facilities out of term time.
